AMERA MORTGAGE CORPORATION
Mark A. Janssen, CEO
For Amera Mortgage, 2007 was a period of expansion to meet the demands of a growing number of affiliate banks and one of change in adapting to the evolving landscape of the residential mortgage industry. Amera held two multi-state sales conferences for Capitol Bancorp, which brought mortgage originators together to address the needs of the national sales force. These were forums where mortgage loan officers could establish relationships, network and allow Amera’s management to discuss plans for future technology enhancements to aid in the origination of mortgage loans.
| 2007 was a period of expansion to meet the demands of a growing number of affiliate banks… |
In the West, the sales meeting focused on bringing fresh ideas to the table. We shared best practices to spread the success experienced in markets throughout the expanding footprint of Capitol Bancorp. Mortgage lenders shared business plans and successful strategies while Capitol’s marketing department presented a variety of marketing tools created in conjunction with Amera and individual banks that are now available for use by mortgage lenders nationally.
In the East, additional focus was placed on sales success in the mortgage business. In particular, we looked at methods for setting and achieving sales and income goals through the utilization of specific sales and marketing strategies. Additionally, Amera focused on the changing mortgage landscape and the tools it is providing through its client service and product placement groups to ensure that Capitol Bancorp’s affiliate banks can continue to provide a wide array of mortgage products and services to their clients.
From a technology standpoint, we have begun a process to consolidate mortgage origination technology under a single umbrella while expanding our automated pricing and guideline engine. The pricing engine serves as a single point of reference for all investor products offered by Amera. We will also be evaluating a front-end origination tool that will complete this migration and further streamline the origination process.
As we move forward, we have positioned Amera Mortgage to meet the needs of a growing number of affiliate bank clients as well as the clients served by our retail originators. We vow to adapt responsibly to changes in our industry.
— Mark A. Janssen, CEO
BOARD OF DIRECTORS |
Susan L. Bowen
Executive Vice President
Amera Mortgage Corporation
Melinda F. Cain
Executive Vice President
Amera Mortgage Corporation |
Lee W. Hendrickson
Chief Financial Officer
Capitol Bancorp Limited
Mark A. Janssen
CEO
Amera Mortgage Corporation |
Lyle W. Miller
President
L. W. Miller Holding Company
Jerald H. Rock
President
Amera Mortgage Corporation |
John C. Smythe
President, Great Lakes Region
Capitol Bancorp Limited |
OFFICERS |
John C. Smythe
Chairman
Mark A. Janssen
CEO
Jerald H. Rock
President
Lee W. Hendrickson
Secretary & Treasurer
Susan L. Bowen
Executive Vice President
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Melinda F. Cain
Executive Vice President
Kathleen M. DeFrances
Executive Vice President
John A. Korch
Senior Vice President
Sharon A. Pastori
Senior Vice President & CFO
James A. Sellick
Senior Vice President |
Nancy J. Caruso
Vice President
Susan Good
Vice President
Melodie A. Haverkate
Vice President
Kathleen E. S. Lawrence
Vice President
Paul G. Richer
Vice President |
Robert A. Risher
Vice President
James M. Shaffer
Vice President
Susan L. Shaffer
Vice President |
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