Bank of Tacoma debuted at the start of 2007. Our goal is to stand tall among the financial institutions in Tacoma. Our experienced team has embraced the tagline, “Customized Banking Your Way.”
Our team members have been heavily involved in the community this past year as we began to build the Bank of Tacoma brand. Taking part in our first United Way campaign, we proudly reported 100
| In 2007, I challenged our team to bring in $2 million in deposits in one week. They brought in $2.4 million. |
percent participation. Bank of Tacoma was also involved with The American Heart Walk, Tacoma Pierce County Chamber of Commerce, Tacoma Art Museum, Tacoma Goodwill Industries, Franciscan Health System, Tacoma YMCA, Downtown Tacoma Rotary Club, Emergency Food Network, Geneva Foundation, Mary Bridge Children’s Hospital and Catholic Community Services.
In 2007, I challenged our team to bring in $2 million in deposits in one week. They brought in $2.4 million by calling our investors, offering our competitive money market account and rising to the challenge with persistence and a winning attitude. We also adopted a blitz calling program where just about every team member got out of the office and called on prospects and customers on a given day and then met back at the bank to report the results and feedback. This program has been very effective in building new relationships.
In our first year, we had solid loan, deposit and fee income growth by focusing on building strong and lasting relationships with our customers. Our board members have been very helpful in referring business to the bank from their friends, colleagues and associates. At the suggestion of John Xitco, one of our board members, we recently presented all of our directors with dual-sided business cards with their name on one side and my name on the other side in order to make it easier for them to provide the bank with referrals.
We look forward to many more successful campaigns as we expand on the strong foundation we laid in 2007. We customize our expanding menu of financial services the way our customers want it — or simply put, "Customized Banking Your Way."
— Michael W. Hansch, President & CEO