What small business-oriented products and
services offer the best opportunity to build
demand deposit accounts and fee income at
Adams Dairy Bank?
Small businesses do not come to Adams Dairy Bank for relationship banking; we
meet with customers at their business or home to listen and learn what we can
do to help them be successful.
Once we have learned about our customers’ financial services needs, we
capitalize on the myriad of products and services made available by our parent,
Capitol Bancorp Limited. This allows us to meet those needs and tailor an
account specifically for our customers. This customization, along with our truly
personalized service, clearly sets us apart from the large money-center banks.
We actually do what every other financial institution claims they do. We get to
know our customers and tailor services especially for them. It is that simple —
individualized service and great products.
Banking is a service-oriented business. By taking care of our customers’
individual needs, we are able to develop additional business with them. This
leads to referrals to other small businesses. We are more than willing to work
with a small business owner as long as it takes, even if they open just one
account. We know once they experience the Adams Dairy Bank level of service,
we will earn their business as well as the business of their friends and associates.
— David C. Chinnery, President