What are the key factors to the consistently high level of success of Napa Community
Bank, both financially and as an active community supporter?
Napa Community Bank’s success is due to the commitment of our employees to serve
our clients and our community. We are not “just a bank” to our clients; we are part
of their community — a part of their extended families. This does not happen overnight.
It has to be earned and maintained. In today’s competitive environment, it is important
for the bank to clearly differentiate itself. We have done so by making a trip to
the bank a pleasurable experience. As a result, our clients consistently refer their
friends to us.
Having the right team in place has enabled us to achieve a high level of success,
both financially and as an active community supporter. We may not always have the
highest deposit rates or the lowest loan rates, but we continue to grow along with
our profits because our clientele is loyal. Our clients know we do what we say we
will do.
Another way we are very proud to serve our community is sharing our success by supporting
many nonprofit causes with our time and financial contributions. A recent customer
satisfaction survey asked the question, “Where is the bank the most visible to you?”
and many answered, “Employees attending and volunteering at local events.” It is
a testament to the character of the bank when our clients let us know we are, in
fact, “Putting Community Back Into Banking.”
— Dennis J. Pedisich, President & CEO